Absolut 100 & Courvoisier Exclusive Launch
Case Study
Client: Hi Fi Marketing Group
My Role(s): Designer
Featured Examples:
- Absolute 100 & Courvoisier Exclusive Launch Party Invitation
- Absolute 100 & Courvoisier Exclusive Launch Party Directional Sign
Since the party was going to occupy separate rooms of the venue and feature distinct interior designs, the client and I wanted the invitation to show a classic duality. The invitation was printed on foam core with foil stamping. There was a long hallway leading to the room with the Absolute 100 launch, so we decided to fill the hallway with a sign with arrow, so they wouldn’t get lost. The sign also functioned as a step and repeat. In general, I designed many elements for this event including bar menus, posters, additional signage, wraps for pillars in the space that replicated bottle labels, and more.

