Perez Hilton’s One Night in London
Case Study
Client: BMF Media Group
My Role(s): Designer
Featured Examples:
- Perez Hilton's One Night in London Stage Banner
- Perez Hilton's One Night in London Step and Repeat
This is another of the “One Night” events that I’ve been involved with. Feel free to look at my One Night in Toronto post for any general notes about the two designs.
For this event, I went London-moody and decided to desaturate the elements and go with a grayer color palette. I also added a glow effect to several of the elements. In order to reference London’s literary history, I applied a sort of etching or lithograph effect to the head image and title logo and chose a cool free font called Mido for the type.
The Union Jack image in the background is from a vector of a UK Naval flag and the skyline is composed of vectors of London landmarks. Unfortunately, I no longer can tell you where I found the constable’s helmet.
I also made evites, a web rsvp, AO boards, an all-access pass and a sponsor poster.
